(CelebrityAccess) – Fender Musical Devices Company has unveiled the fourth annual class of artists becoming a member of Fender Subsequent – the artist growth program designed to raise rising musicians who’re pushing the guitar ahead in music and tradition.
Every Fender Subsequent artist will obtain Fender gear, alongside holistic, 360 advertising and marketing assist on Fender platforms to share their story and join with music followers worldwide. With a heightened curiosity in guitars introduced on by the pandemic, Fender Subsequent offers a chance to develop a various set of rising artists.
In its first three years, Fender Subsequent acknowledged artists who’ve gone to vital acclaim and industrial success, reminiscent of CMA award winner Ashley McBryde, and BRIT award winners Little Simz, Holly Humberstone, and Sam Fender, amongst others.
This 12 months’s Fender Subsequent class contains 25 rising artists (12 North America, 2 Australian/Aboriginal, 4 European, 4 Asian, 1 African, 2 Latin American artists) throughout genres, generations, genders, and backgrounds.
After an open name and a file variety of 850 submissions from the general public and A&Rs, the 2022 roster was chosen by Fender’s artist advertising and marketing group. As a part of the method, they sought steering from key business leaders at file labels, streaming providers, expertise shopping for businesses and executives, and different music entities. Greater than half of this 12 months’s artists are female-identifying.
Fender will drive elevated publicity for the brand new class of Fender Subsequent artists by means of the model’s content material, commercials, and social channels, which boasts greater than 10 million followers worldwide.
The Fender Subsequent Class of 2022:
• 100 Gecs (USA)
• Alewya (UK)
• Anly (Japan)
• Bruses (Mexico)
• Budjerah (Australia/Aboriginal)
• Chris Renzema (USA)
• Claud (USA)
• Dijon (USA)
• Dylan (UK)
• Ed Maverick (Mexico)
• Idiot and Fool (Taiwan)
• Ian Munsick (USA)
• INK (USA)
• Jun Xiao (Mainland China)
• MAY-A (Australia)
• Mereba (USA)
• Paris Texas (USA)
• Ryokuoushoku Shakai (Japan)
• Self Esteem (UK)
• Shannon Lauren Callihan (USA)
• Nonetheless Woozy (USA)
• Teezo Landing (USA)
• The Cavemen. (Nigeria)
• The Linda Lindas (USA)
• Moist Leg (UK)
