LINDA MTOBA IS THE NEW FACE OF VASELINE

Vaseline® introduced that Linda Mtoba could be their first-ever native Model Ambassador

9 March 2022, Johannesburg: She’s a much-loved and recognised face from tv and everybody’s favorite Insta-bae and now Linda Mtoba has been named as the brand new Face of Vaseline.

Linda has labored with Vaseline on quite a few campaigns since 2016 however the model and The River star have now determined to take the connection to the following stage and make issues official.

Greatest recognized for her roles as Zama on Isibaya and Nomonde on The River Linda has additionally develop into a revered style and sweetness content material creator who has labored with many international and native manufacturers. Her followers love her for her bubbly and genuine character and her easy model and luxuriate in watching Linda adapt to motherhood and see her daughter, often known as ‘Bean’ to her followers, develop and thrive.

Linda shared an emotional video on her social media channels as we speak exhibiting how she shared the announcement along with her closest family and friends by way of a Zoom name not too long ago.

“I’ve labored with some superb manufacturers over time and generally I really feel like I’ve to pinch myself once I get to work with manufacturers that I actually love. Manufacturers I grew up with. They felt like they have been a part of my household and utilized by everybody in our residence. Vaseline is such an iconic model and one which has such a robust legacy in South Africa and I really feel extraordinarily grateful and privileged to be known as the Face of Vaseline,” stated Linda, “I’m so excited for everybody to see the work we’ve been doing and have deliberate for 2022 and I’m excited to see how I can deliver this model to life for South Africans in new methods.”

Unilever Private Care Senior Public Relations Supervisor for Africa, Sphelele Mjadu stated Linda was a pure match for the model and that the 2 had developed a robust relationship over time.

“Linda is somebody who actually embodies the fashionable South African girl and speaks to so most of the those that love and use Vaseline. She is somebody whose household values, authenticity and way of life actually align to the Vaseline model values and proposition,” she stated “After we determined we needed a model ambassador, we knew instantly, it needed to be Linda. Now we have all the time loved working along with her and her group and love that she resonates a lot with our model and our customers. We’re so excited to start this partnership and searching ahead to seeing how Linda and Vaseline can create magic collectively.”