Barely two months after securing an ambassadorial deal with producers of Bel-Aqua, Bel Cola; Bel Beverages, Ghanaian Reggae/Ragga & Dance-hall artiste, Livingstone Etse Satekla has fully purchased owning rights of the newly outdoored energy drink, Big Boss, a subsidiary product to the non-alcoholic producing firm.
Though details of the contract has not been made known for public’s consumption, the deal will see the Nickelodeon Kids Choice Awards winner take control of the energy drink’s franchise and act as the president of the non-alcoholic beverage, while it’s still produced by Bel Beverages. He made this announcement via his Instagram story.
Popularly christened Stonebwoy, who is now the franchisee will be provided with specific marketing programmes that have a track record of success and advertising plans that will increase the sales of the product. He will also have access to various kinds of support from the franchise company.
He will protect the franchised brand by operating the franchise in strict compliance with system operating standards and build a strong and loyal customer base by offering only approved products and services and by providing superior customer service.
The five times Vodafone Ghana Music Awards (VGMAs) Reggae/Ragga & Dance-hall will ensure that all employees are properly trained and the franchise is properly staffed at all times. He will also advertise and promote the franchise and its approved products and services according to the guidelines provided by the franchisor.
Bel Beverages is a Ghanaian producer of a variety of top of the range non-alcoholic drinks. Their drinks are made in state of the art factories around the country. Every step of their production is manned by a workforce of people passionate about delivering quality unparalleled refreshment to their customers. Their soft drinks are the right fit for every person and occasion.