who-owns-two-faced-cosmetics

Who owns two Faced Cosmetics?

Too Faced Cosmetics is a beauty brand that creates innovative cruelty-free cosmetics that women love to wear. With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus, and unexpected humor define the brand to this day. Who owns two Faced Cosmetics? Blandino and Johnson founded Too Faced 24 years…

Too Faced Cosmetics is a beauty brand that creates innovative cruelty-free cosmetics that women love to wear. With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus, and unexpected humor define the brand to this day.

who-owns-two-faced-cosmeticsWho owns two Faced Cosmetics?

Blandino and Johnson founded Too Faced 24 years ago in 1998, creating many noteworthy products throughout their time such as Better Than Sex Mascara, Born This Way Natural Finish Foundation, and Lip Injection Extreme Lip Plumper.

“Jerrod and Jeremy started the brand with a simple yet compelling creative concept and transformed it into something truly extraordinary,” William P. Lauder, executive chairman of ELC said in a statement. “We look forward to seeing where the next phase of their journey takes them and wish them all the best as they set out on new adventures.”

Before becoming Too Faced and Estée Lauder Companies’ senior vice president and general manager of Too Faced, Simon was the senior vice president of merchandising of prestige beauty at Ulta Beauty. Since joining Too Faced two years ago, she has “inspired products and unique experiences” and led the teams through her brand-building expertise, Freda said in a statement.

Today, The Estée Lauder Companies announced the following updates to the Too Faced leadership team: Tara Simon will be promoted to the role of Global Brand President, Too Faced, effective July 1, 2022. She will continue to report directly to Fabrizio Freda, President, and Chief Executive Officer, of ELC.

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