Who owns Authentic Brands Group Shaq?
Authentic Brands Group LLC (ABG) is an American brand management company headquartered in New York City. Its holdings include various apparel, athletics, and entertainment brands, for which it partners with other companies to license and merchandise. ABG owns more than 50 consumer brands. Who owns Authentic Brands Group Shaq? The company was founded in 2010…
Authentic Brands Group LLC (ABG) is an American brand management company headquartered in New York City. Its holdings include various apparel, athletics, and entertainment brands, for which it partners with other companies to license and merchandise. ABG owns more than 50 consumer brands.
Who owns Authentic Brands Group Shaq?
The company was founded in 2010 by Jamie Salter, As of 2013, Authentic Brands Group announced the purchase of Juicy Couture from Fifth & Pacific for US$195 million. The following month, Authentic Brands Group acquired the estate of Muhammad Ali and CORE Media Group’s 85% stake in Elvis Presley Enterprises
Moving to 2015, basketball player Shaquille O’Neal signed with ABG to manage his likeness and marketing rights. In September 2016, Julius Erving also sold his name and licensing rights to ABG, and Aéropostale was purchased out of bankruptcy by a consortium that included ABG and other investors.
Basketball Hall of Famer Shaquille O’Neal revealed his motives for signing with the Authentic Brands Group (ABG) on the Impulsive podcast. The big man stated that he wanted to be mentioned in the same breath as icons like Michael Jackson, Muhammad Ali, and ABG felt like his pathway to reaching that status.
Shaquille O’Neal raked in big money during his playing days. But the four-time NBA champion kept on expanding his business portfolio even after his retirement. Amongst all his investments through the years, Shaq’s biggest investment was in Authentic Brands Group.
