What are some examples of nonfinancial measures used by companies to evaluate performance?

Common financial metrics include earnings, profit margin, average order value, and return on assets. Measures such as customer satisfaction, market share, category ownership, and new product adoption rate fall into the non-financial metrics.Click to see full answer. Subsequently, one may also ask, what are some examples of non financial measures used by companies to evaluate performance?Examples of non-financial performance measures are measures such as workforce development, product quality, customer satisfaction, on time delivery, innovation measures, attainment of strategic objectives, market share, efficiency, productivity, leadership and employee satisfaction Page 7 4 (Datar, Kulp, & Lambert,Beside above, how do you measure firm performance? Measuring Business Performance Look At Your Business’s Financial Statements. Check Customer Satisfaction. Average How Many New Customers You Get. Conduct Performance Reviews. Stay Current On The Market. Assess Your Own Expectations. Also, why are non financial performance measures important? Non-financial measures offer four clear advantages over measurement systems based on financial data. They do not deal with progress relative to customer requirements or competitors, nor other non-financial objectives that may be important in achieving profitability, competitive strength and longer-term strategic goals.Why do companies measure and analyze non financial metrics?Although it is difficult to quantify intangible assets in financial terms, non-financial data can provide indirect, quantitative indicators of a company’s intangible assets. By excluding these intangible assets, financially oriented measurement can encourage managers to make poor, even harmful, portfolio decisions.