The difference between Yaa Pono aka Ponobiom and CEO of SarkCess Music Sarkodie is branding, truth be told.
The Uptown Energy Boss could have been the biggest rapper in Africa and the world if he had branded himself too well for the game right from the very start.
Factually , Yaa Pono is one of the few rapper in Ghana that has got bars and lyrics over the dose.
Any beat he jumps on does get something remarkable left to it.
His branding and maybe his stage name couldn’t favour him a bit.
Although it may seem too late to catch up with Sarkodie and or surpass him in a healthy competition, we do believe Yaa Pono has got all it takes to overturn that perception of gold.